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| PARTNERS |
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| ABOUT MEDIA AGENCY MIDDLE EAST |
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A single-window media business services provider, Media Agency Middle East (MAME) caters to an elite clientele of regional and global media brands, helping them introduce their products, services and offerings in a fast-growing market through synergized operations based on 10 years of research and experience in media consumption habits. The agency offers business consultancy to satellite channels, both free-to-air and DTH platforms, and publications. Its 360° solutions cover product introduction, packaging, distribution, content syndication and subscription management. They also include the creative and media planning aspects, publishing support, viewership research and PR and event management. The agency also offers ad sales representation services in the Middle East region in the print and electronic media to local, regional and international publications as well as satellite channels. In addition, it offers local, regional and international media buying, planning and delivery services to clients ranging from independent brands to MBUs. Part of Percept Ltd, the India-based entertainment, media and communication conglomerate, MAME’s roster of clients literally represents a who’s who of industry leaders in the print and electronic media. They include DTH platforms like Pehla and Firstnet, free-to-air television channels like NDTV Arabia, NDTV Imagine and Dawn News and well known print publications like Hindustan Times, Straits Times, Al Ahram, Asian Spa, DJ, S Business, Singapore Airlines in-flight magazine, Jetworks, etc. |
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| ABOUT SPORTS INTERNATIONAL MARKETING |
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A newly formed Sports Organising and Management Company, SIM, has the backing of one of the largest Communications Group from Pakistan, The Brand Partnership. It has a team of professionals running its affairs which include Mr Numan Nabi Ahmed, Mr Haroon Rasheed and Mr Hasan Jalil. The latter being well known in the Cricketing circles worldwide.
The Brand Partnership has the unique distinction of organizing a Pakistan vs World XI cricket match in Pakistan in 2005 and hence with the formation of SIM it becomes the only company in Pakistan to have actively contributed to cricket management in the Private sector – an otherwise successful tradition Globally.
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